Li Auto's Most Affordable BEV SUV, the i6, Spotted Ahead of September Launch

Reports on manufacturing, labor and earnings with clear, practical context. Drives a Tesla Model 3 RWD; family hauler is a Volvo XC60.
As the electric vehicle market continues to thrive, Li Auto is set to make a significant impact with the upcoming launch of its most affordable battery electric vehicle (BEV) SUV, the Li i6. With images of the new model already surfacing online, the i6 promises to bring competitive pricing and cutting-edge design to the fore, aiming to capture a significant share of the mid-to-large SUV segment.
The Li i6 is strategically positioned to target the 250,000-300,000 yuan ($34,750-$41,700 USD) price bracket, marking it as Li Auto's entry-level offering in the pure electric market. This new model is not just about affordability; it embodies a sleek, modern design that aligns closely with its sibling, the Li i8. The i6 features full-width daytime running lights positioned directly beneath the front windshield, a design element that enhances its futuristic appeal. The split headlight configuration, with main headlamps integrated into the sides of the front bumper, further underscores its modern aesthetic.
A notable feature of the Li i6 is its advanced driver-assistance capabilities, indicated by the LiDAR unit on the roof. This technology is becoming increasingly common in modern vehicles, offering enhanced safety and autonomous driving features. The side profile of the i6 maintains a long wheelbase design, akin to the Li i8, but with a reduction in length behind the rear doors, resulting in a more compact and streamlined rear end. As a 5-seater, the i6 does not feature a third row, which allows for a spacious interior while maintaining a manageable overall size.
In terms of dimensions, the Li i6 measures 4950mm in length, 1935mm in width, and 1655mm in height, with a wheelbase of 3000mm. Compared to the Li i8, it is 135mm shorter, 35mm narrower, and 85mm lower, with a 50mm shorter wheelbase. These adjustments contribute to the i6's distinct identity while maintaining the brand's signature two-tone upper and lower body design. The rear end features a sloping roofline and a full-width taillight cluster, adding to its visual appeal.
Li Auto's shift from extended-range electric vehicles (EREV) to pure electric vehicles (EV) is a strategic response to market demands and increasing competition. Brands like Aito, under the HarmonyOS intelligent mobility alliance, have significantly eroded Li Auto's market share in the EREV segment. Despite the challenges faced by previous models like the Mega and i8, Li Auto remains optimistic about the i6. The company hopes that the new model's competitive pricing and appealing features will attract a wider customer base and boost sales.
As the launch date approaches, the automotive industry and potential buyers alike are keenly watching the developments surrounding the i6. Li Auto's ability to deliver on its promises with this model could set a new benchmark in the affordable EV segment. With the i6, Li Auto aims not only to regain lost ground but also to establish itself as a formidable player in the rapidly evolving electric vehicle market. The success of the i6 could pave the way for future innovations and expansions in Li Auto's BEV lineup.

About Priya Nair
Reports on manufacturing, labor and earnings with clear, practical context. Drives a Tesla Model 3 RWD; family hauler is a Volvo XC60.