Xpeng to Recall Nearly 48,000 P7+ Vehicles Over Steering Faults

Xpeng's decision to recall 47,490 P7+ vehicles marks a pivotal moment for the Chinese electric vehicle manufacturer. The recall, which is set to commence on September 15, 2025, covers vehicles produced between August 20, 2024, and April 27, 2025. The issue at hand involves poor contact in the power steering motor sensor harness, which can lead to signal fluctuations, illuminating the steering fault warning light, and potentially causing a loss of power steering assistance—a significant safety risk. In response, Xpeng has committed to replacing the defective steering gear assembly free of charge for all affected vehicles.

This recall follows reports from Chinese state media, such as the Xinhua News Agency, which had previously highlighted the issue in July. Allegations arose that Xpeng had been secretly fixing the steering defect without notifying customers or issuing a recall, sparking public concern and prompting protests from car owners. The company now faces the challenge of rebuilding trust with its customers while ensuring compliance with regulatory standards. The recall plan was filed with the State Administration for Market Regulation, aligning with China’s regulations on the recall of defective automobile products.

The competitive landscape in China’s new energy vehicle (NEV) market adds another layer to this development. With fierce competition among manufacturers, maintaining a reputation for safety and reliability is crucial. Xpeng’s previous strategy of avoiding a recall may have aimed to sidestep immediate costs, but in the long run, it posed a risk to the company’s credibility and financial health. By opting for a recall, Xpeng is taking a step towards rectifying its approach, which could ultimately benefit its path to profitability and market position.

The implications of this recall extend beyond immediate safety concerns. It serves as a reminder of the importance of transparency and accountability in the automotive industry. As electric vehicles become more prevalent, manufacturers are under increased scrutiny to ensure their products meet safety standards. For Xpeng, this recall is a chance to demonstrate its commitment to consumer safety and regulatory compliance. The company has assured vehicle owners that they will be informed of the recall details through various channels, including mobile app notifications and direct calls.

Looking ahead, this recall could influence Xpeng’s strategy in both domestic and international markets. Addressing the steering fault transparently may help the company regain consumer confidence and strengthen its position in the global electric vehicle market. With plans to expand its model range and enter new markets, maintaining a focus on quality and safety will be essential for Xpeng as it seeks to compete with established players like Tesla and BYD.